Three weeks into Madrid and I’ve stumbled onto something the locals seem to know by default; joy isn’t the reward at the end of the to-do list. It’s the fuel you run on while you’re doing it.
In this episode I’m talking about the whimsy trend, why I think it’s actually a nervous system necessity for founders, and what’s shifted in my work (and my content) since I started building real play into my days, not as an escape, but as a reset.
We get into:
Why founders’ nervous systems specifically need this
What an hour of “pure whimsy” actually looks like in practice
How stepping away from your work makes you better at it
Why the energy behind your content is something your audience can feel
What Madrid taught me about joy that Naples never did
If you’ve been telling yourself “I’ll relax when I hit the number” — this one’s for you.
🔗 Ready to look at your brand from a fresh perspective? That’s exactly what the Brand Strategy Intensive is designed to do. [Brand Strategy Sessions]
